On March 15th, Salesforce, a software company of customer relationship management system, announced a limited release of Salesforce Web3. The company says it will be a channel to help companies build, manage and deploy unchangeable dynamic passwords (NFT) in a reliable, scalable and sustainable way. The service will allow brands to communicate with customers in an entirely new way based on aggregating their customer 360s and Web3 data, helping brands fully understand how customers interact with brands in both traditional and new digital environments.

According to Salesforce, its Web3 service platform provides a range of functions that enable brands to create personalized multi-faceted experiences on Web2 and Web3, providing a 360-degree perspective on how customers interact with their NFT products.

The company also works with global consulting partners such as Accenture and Deloitte Digital, as well as digital institutions such as AE Studio, Media.Monks, Time and Vayner3, and strategic management consulting firms to help companies implement Web3 and experiment with blockchain technology, digital wallet and NFT coins.

Dayu Najib, head of Technology and emerging Services platform for Diageo North America, indicated that Salesforce provides a trusted partner for the Crown Royal's new Purple bag project to support their front business website and back-end data information RF connectors to promote # ThatgravesACrown theme activities and help the company re-imagine and digitally expand the Crown Royal Purple bag new project. She added: no

For every digital collection you receive, you can send a care package to members of the U. S. military team serving around the world.

Claire Boots, head of Scotch&Soda 's worldwide CRM, said the company chose Salesforce Web3 as its trusted partner to quickly deploy his Club Soda 3.0 NFT demonstration site, which gave them instant insight into 30 per cent of online media in less than two weeks.

Related: Web3 may grasp the operating model of the saas model for decades

In the past, Salesforce has been trying to integrate its services and blockchain applications. In 2018, Cointelegraph reported that it had announced its intention to provide blockchain and digital currency solutions to customers by September 2018.

In 2019, Spain's top sports car brand Ferrari applied Salesforce blockchain certification to traditional Lamborghini cars. Using Salesforce and blockchain technology, Ferrari can quickly track and certify vintage cars with a high safety factor.

In addition, over the years, Salesforce has played an active role in blockchain fundraising, donating millions of dollars to TRM Labs and blockchain technology startup Digital Asset.